Our Mission & Vision
INTEGRITY
Be honest in your work, be responsible & accountable. Be fair, loyal & sincere.
INNOVATION
Continuously strive to achieve value innovation through improved technologies, product & processes.
TEAMWORK
Be transparent & motivate each other. Trust, respect, support & participate.
EXCELLENCE
Strive to achieve highest standards in the quality of our products & services, our day to day activities & inter-personal behaviour.
To Be an Admired as Leading Producer of Metallurgical Products
Our Vision and Mission
- INSPIRED EMPLOYEE IMPLYING
- Responsibility & Accountability
- Self – Motivation
- Excitement
- Professional Satisfaction
- Work Life Balance
- Monetary Satisfaction
- SATISFIED STAKEHOLDER
- Suppliers
- Customers
- Employees
- Government
- LEARNING ORGANISATION
- Lean/Kaizen Principles
- Mind set to Learn, Unlearn & Relearn
- SOCIALLY RESPECTED ORGANIZATION
- Through C.S.R activity beginning in their immediate vicinity and meaningful contribution to the country through skill development.
- LEADING
- Most sought after steel brand amongst peer & Customers -Focus on top of mind recall and customers’ loyalty
- Creating Enhanced Value
- Adopting Newer & Improved Technologies